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Liquidity Services Leverages eBay Partnership to Drive Sales of 9,000 Units in One-Day Promotion

Jim Rallo- June 15, 2014

Through our blog, we share case studies of success on behalf of our 8,000+ clients across the globe. This particular post discusses a successful sale of surplus returned product on behalf of one of the leading manufacturers of consumer electronics product.

Solution

Liquidity Services was tapped to sell a backlog of returned consumer electronic products that would maximize recovery on the surplus product, move the inventory within a short timeline, and create a streamlined solution that would minimize their involvement in the process.

Liquidity Services designed a customer-focused promotion and owned the entire customer experience via the eBay store, including: end-to-end returns process, issuing of refunds, phone/email/chat support, and learning product-specific support knowledge to address technical questions. Frequent reporting built into the solution also provided the client with timely information to update its internal staff.

Results

The promotion designed and managed by Liquidity Services was a resounding success, and supported the client’s “top seller” status for their eBay store based on marks for quality, customer responsiveness, and shipping expediency and options. All 9,000 units in the client’s backlog were sold within a 72-hour period — an average velocity of 86 units per minute — and all were shipped in a timely manner. The total promotion entrusted to Liquidity Services recovered $1.8 million dollars in the short timeframe for the client through a process that received high praise from consumers.

Through our reverse supply chain solutions, we improve recovery, streamlining returns management for inventory, and creating enduring value for surplus assets while adding value through enhanced sustainability and compliance in the process. To learn more, please contact us.

Jim Rallo, President, Retail Supply Chain Group

Jim Rallo leads Liquidity Services' Retail Supply Chain Group which helps hundreds of the world's top retailers and consumer OEMs unlock strategic value in their reverse supply chain. Jim brings more than nine years of experience at Liquidity Services and over 25 years of professional experience in operations and finance. Mr. Rallo holds an M.B.A. from the Smith School of Business at the University of Maryland and a B.S. from Washington and Lee University.